This book offers a comprehensive exploration of contemporary issues in consumer law. Organized by the International Association of Consumer Law (IACL) and presented at the 18th World Consumer Law Conference in Hamburg, it examines multifaceted challenges across various jurisdictions and sectors. It begins with an analysis of the integration of consumer protection into financial services, featuring insights into Brazilian over-indebtedness frameworks and South African corporate responsibility. A significant portion is devoted to trade obligations and faulty goods, including comparative studies involving Ghana, the UK, and the EU, alongside discussions on product durability.
The volume adopts an interdisciplinary approach, exploring the intersection of consumer law with competition law, gender studies, and intellectual property. It brings together international perspectives, ranging from gender protection in Argentina to trademark analysis in China. In the digital context, the book addresses evolving challenges such as Online Dispute Resolution (ODR), blockchain, and the liability of online platforms under EU and Turkish law. It also examines the impact of artificial intelligence in healthcare, deceptive design practices, and the important link between consumer protection and environmental sustainability.
Covering emerging areas such as food law and the protection of international tourists, this book is an essential resource for legal scholars, practitioners, and policymakers navigating the complex landscape of modern consumer protection.

Claudia Lima Marques is a Full Professor and Coordinator of the Graduate Law Program at Universidade Federal do Rio Grande do Sul (UFRGS), Brazil. An expert in Consumer and International Law, she holds a Ph.D. from the University of Heidelberg and has received Doctor Honoris Causa degrees from the University of Giessen and Savoie Mont Blanc. She holds leadership roles in numerous international legal bodies. 
Dan Wei is a Full Professor and Associate Dean of the Faculty of Law at the University of Macau. She is a Titular Member of the International Academy of Comparative Law and the General Rapporteur for the International Law Association’s Committee on Consumer Protection. An expert in international trade and arbitration, she serves as Series Editor for Springer’s “Laws of Emerging Countries.” 
Sergio Sebastián Barocelli is a Full Professor of Civil Law and Director of the Law School at the University of Salvador (USAL). Formerly Argentina’s National Director of Consumer Defense, he has chaired MERCOSUR’s Technical Committee on Consumer Protection. He is currently the Vice-President of the IACL and a prominent researcher in contractual and consumer law.