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Connected Business: Create Value in a Networked Economy
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Connected Business: Create Value in a Networked Economy
Gassmann, Oliver; Ferrandina, Fabrizio
How do you develop business in a world certain to be dominated by Internet of Things, Artificial Intelligence, and the Economy of Things?
This book brings together leading scholars from academia, established practitioners, and thought-leading consultants who analyse and provide guidance to answer this question.
Case studies, checklists, success factors, help readers get a grip on this fast-paced development. At the same time, the authors do not shy away from addressing the hurdles and barriers to implementation.
This book provides an essential food-for-thought for leaders and managers, both visionary and pragmatic, who are faced with the responsibility of steering their business through these challenging, yet exciting, times.
Details
Published by: Springer
Publication Date: 2021-08-13
Format: Paperback
ISBN-13: 9783030768966
DOI: 10.1007/978-3-030-76897-3
Dimensions: 235cm x155cm
Pages: 414