The Academy of International Business: Firm Strategies and Management

Wheeler, C.; McDonald, F.; Greaves, I.

This is the 10th volume of The Academy of International Business book series bringing together the latest research on firm strategies and management and the internationalization of the firm from the 29th Academy of International Business UK conference. The four main themes of the book are subsidiary location and performance, internationalization and firm strategy, the internationalization of the small firm and the Internet and e-commerce.

Details

Published by: Palgrave Macmillan

Publication Date: 2003-01-01

Format: Paperback

ISBN-13: 9781349510221

DOI: 10.1057/9780230514638

Dimensions: 229cm x152cm

Pages: 309