While we can't promise that this book will elevate you to the ranks of the super-rich, we can say that within its pages you'll discover everything you need to know about how, exactly, many of America's most famous (and infamous) millionaires and billionaires acquired their fortunes. The big surprise is that all of the super-wealthy it profiles got where they are today by taking one of just ten possible roads—including starting a business, buying real estate, investing wisely, and marrying extremely well. Whether you aspire to shameful wealth or just a demure fortune, bestselling author and self-made billionaire, Ken Fisher, will show you how to walk in the footsteps of tycoons—all the way to the financial success you dream of and deserve.

• Packed with amusing anecdotes of individuals who have traveled (or tumbled) down each road to wealth
• Extracts valuable lessons on how you, too, can achieve serious wealth, and, just as importantly, hold onto it
• Provides powerful tools for determining what you need to do to position yourself for success and "Guideposts" and "Warning Signs" to help keep you safely on your road to success
• Second Edition features more profiles and instructive examples than were found in the bestselling first edition

KEN FISHER is the Founder, Executive Chairman, and Co-Chief Investment Officer of Fisher Investments, a $387-plus billion (as of 3/31/2026) investment adviser and money management firm serving large institutions and high-net-worth individuals. For over 32 years, Fisher wrote Forbes' "Portfolio Strategy" column, making him the longest continuously running columnist in the magazine's venerable history. He now writes monthly, native-language columns in over 25 major media organs worldwide, including the New York Post, Britain's Daily Telegraph, Spain's elEconomista and Italy's Il Sole 24 Ore. In total, his columns span more countries and more languages in more total reach than any other, non-syndicated columnist of any type ever.

ELISABETH DELLINGER is an analyst at Fisher Investments and senior editor of MarketMinder.com. She is also coauthor of Beat the Crowd with Ken Fisher.

LARA W. HOFFMANS has coauthored numerous bestsellers with Ken Fisher, including The Only Three Questions That Count, How to Smell a Rat, and Plan Your Prosperity.