{"product_id":"9798868812453","title":"Raising Creative Teams: Practical Leadership for an Emotional Business","description":"\u003ch1\u003eRaising Creative Teams: Practical Leadership for an Emotional Business\u003c\/h1\u003e \u003ch2\u003eFrank, Kevin\u003c\/h2\u003e \u003cp\u003e\u003c\/p\u003e\u003cp\u003eThere are a lot of books out there on how to be a creative professional. And a lot of schools where you can learn to be a creative professional. But let’s say you find success on your chosen path, and they put you in charge of other creative professionals. Nobody tells you what to do then.\u003c\/p\u003e\n\u003cp\u003eNow they do.\u003c\/p\u003e\n\u003cp\u003eThis book is a step-by-step guide to leading creative teams. You’ll learn what a creative leader’s job is (helping your team be more successful) and what it’s not (telling people what to change about their work). How to have one-to-ones. What a one-to-one is in the first place. How to build creative culture. How to hire the right people. How to give feedback in a way that teams will listen. How to sell work. How to establish your creative vision. And most importantly, how to say thank you.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eWhat You Will Learn\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eHow to build relationships through one-to-ones\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eHow to create opportunities for team members to be successful\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eHow to build a culture that supports creativity\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eHow to build and manage teams\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eHow to give creative feedback\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eHow to sell work\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eHow to establish your creative vision and build your personal brand\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWho This Book is For\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eNew and aspiring leaders in creative fields such as advertising, design, production, and marketing, as well as experienced leaders looking to improve their skills.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Apress\u003c\/p\u003e \u003cp\u003ePublication Date: 2025-04-27\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9798868812453\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/979-8-8688-1246-0\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 230\u003c\/p\u003e ","brand":"Apress","offers":[{"title":"Default Title","offer_id":45228344541324,"sku":"9798868812453","price":26.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9798868812453.jpg?v=1776874100","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9798868812453","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}