{"product_id":"9789819628360","title":"Applied Innovation and Technology Management","description":"\u003ch1\u003eApplied Innovation and Technology Management\u003c\/h1\u003e \u003ch2\u003eSooampon, Sutti\u003c\/h2\u003e \u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book presents a foundational guide for business students seeking to understand the fundamentals of managing technology ventures. While typically reserved for more advanced graduate coursework, there is a growing trend towards integrating technology and innovation topics into bachelor's and early-graduate programs across various institutions.\u003c\/p\u003e\n\n\u003cp\u003eThe aim of this book is to introduce students to basic management concepts applicable to technology ventures, without delving deeply into technical details. By focusing on straightforward principles, readers can grasp how these concepts influence the development of new ventures and projects at every stage.\u003c\/p\u003e\n\n\u003cp\u003eRather than overwhelming readers with complex theories, the book offers practical guidance that can be easily applied in real-world scenarios. Its objective is to equip future business leaders with the knowledge and skills needed to navigate the landscape of technology ventures confidently and effectively.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Springer\u003c\/p\u003e \u003cp\u003ePublication Date: 2025-02-05\u003c\/p\u003e \u003cp\u003eFormat: Hardcover\u003c\/p\u003e \u003cp\u003eISBN-13: 9789819628360\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-981-96-2837-7\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 135\u003c\/p\u003e ","brand":"Springer Nature Singapore","offers":[{"title":"Default Title","offer_id":45385485746316,"sku":"9789819628360","price":107.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9789819628360.jpg?v=1776043148","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9789819628360","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}