{"product_id":"9789811964404","title":"Advanced Studies in E-Commerce: Concepts, Principles, and Application","description":"\u003ch1\u003eAdvanced Studies in E-Commerce: Concepts, Principles, and Application\u003c\/h1\u003e \u003ch2\u003eQin, Zheng; Shuai, Qinghong; Wang, Guolong; Zhang, Pu; Cao, Mengyu; Chen, Mingshi\u003c\/h2\u003e \u003cp\u003e\u003c\/p\u003e\u003cdiv\u003e\u003cdiv\u003e\n\u003cdiv\u003eThis book mainly discusses the background of e-commerce, the basic knowledge of e-commerce, the basic models of e-commerce, the basic principles of e-commerce and the cases of e-commerce. This book has formed a theoretical system of e-commerce with a clear integration boundary. The introduction of the systematic theory is guided by the background of e-commerce, centered on the model of e-commerce, paved with the principles of e-commerce and integrated with the cutting-edge cases.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eThis book defines the basic concepts, models and principle of e-commerce in the form of mathematical analysis and analyzes the basic theory of e-commerce from the perspective of mathematical model. This enables readers to form an abstract understanding of the connotation and extension of e-commerce. It establishes a knowledge system with the background of social ecology, engineering ecology and innovative ecology, taking the models of e-commerce as the core, the principles of e-commerce as the process, the architecture of e-commerce as the platform and the operation and management of e-commerce as the means to integrate the knowledge into application. This book uses case study to comprehensively analyze and apply the knowledge system involved in e-commerce, combining theoretical research with engineering research. Through this book, readers can systematically master all kinds of theories involved in e-commerce.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eThis book aims at different professional and diverse reader groups. It can be used as the basic books for students of various e-commerce-related specialties.\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Springer\u003c\/p\u003e \u003cp\u003ePublication Date: 2023-11-09\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9789811964404\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-981-19-6438-1\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 424\u003c\/p\u003e ","brand":"Springer Nature Singapore","offers":[{"title":"Default Title","offer_id":44477746708620,"sku":"9789811964404","price":49.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9789811964404.jpg?v=1776082984","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9789811964404","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}