{"product_id":"9788132237587","title":"India Studies in Business and Economics","description":"\u003ch1\u003eIndia Studies in Business and Economics\u003c\/h1\u003e \u003ch2\u003eKumar, Vijay; Sundarraj, R. P.\u003c\/h2\u003e \u003cp\u003eThis book attempts to capture innovation outcomes. The intent is on a holistic assessment of value creation by innovation — the \u003ci\u003esocietal value\u003c\/i\u003e that it delivers to humanity, the \u003ci\u003eeconomic value\u003c\/i\u003e that it has the potential to endow to nations, and the \u003ci\u003emonetary value\u003c\/i\u003e that it provides to innovating firms. With a range of anecdotal examples and empirical analysis, the book endeavours to answer the question: Have investments in innovation paid off?\u003ci\u003e \u003c\/i\u003e Big data and analytics underpin the development of the book material.  The coverage is truly global, accentuating the economic value created by innovation in the technology and pharmaceutical sectors, the two largest bastions of innovation. In addition, it includes numerous examples of successful innovation in global companies while analyzing its economic\/financial impact.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Springer\u003c\/p\u003e \u003cp\u003ePublication Date: 2018-02-08\u003c\/p\u003e \u003cp\u003eFormat: Hardcover\u003c\/p\u003e \u003cp\u003eISBN-13: 9788132237587\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-81-322-3760-0\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 306\u003c\/p\u003e ","brand":"Springer India","offers":[{"title":"Default Title","offer_id":46919370014860,"sku":"9788132237587","price":71.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9788132237587.jpg?v=1774527070","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9788132237587","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}