{"product_id":"9783658530235","title":"Avatars in the Metaverse On the Path to Avatar-Based Interaction","description":"\u003ch1\u003eAvatars in the Metaverse\u003c\/h1\u003e\u003ch2\u003eOn the Path to Avatar-Based Interaction\u003c\/h2\u003e\u003ch3\u003ePeter Hoffmann\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eComputers \/ Human-Computer Interaction\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003eAvatars are becoming the central interface of the metaverse. This book explains how they function as digital identities, enable communication beyond screens and keyboards, and thereby reshape work, education, and social interaction.\u003c\/p\u003e\n\u003cp\u003eIt explores the psychological impact of virtual self-representation and the tensions between the real and the digital self, while presenting the foundations of avatar-based interaction as well as nonverbal and emotional communication in immersive environments. From a technological perspective, it examines AI-driven personalization, motion tracking, haptics and body language, as well as blockchain and NFTs for user-owned digital identities.\u003c\/p\u003e\n\u003cp\u003eA particular focus is placed on the concept of \u003cstrong\u003eA³ – autonomously acting avatars\u003c\/strong\u003e: from reference architectures and real-time avatars to \u003cstrong\u003eD2A³ applications\u003c\/strong\u003e in commerce, learning, work, and entertainment. The book is rounded off with a discussion of legal and ethical issues—including digital rights, data privacy, and manipulation—and concludes with an outlook on AR\/VR technologies and AI assistants that will further blur the boundaries between the physical and digital worlds.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e\u003cp\u003eDr. Peter Hoffmann, a university lecturer in Business Information Systems on the one hand and a media computer scientist through and through on the other, has been exploring for more than 20 years the questions of what “digital media” and “virtual worlds” actually are and how users can interact with them.\u003c\/p\u003e\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e29 October 2026\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eSpringer Fachmedien Wiesbaden\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eSpringer\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9783658530235\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Springer Fachmedien Wiesbaden","offers":[{"title":"Default Title","offer_id":51691700682892,"sku":"9783658530235","price":53.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9783658530235.jpg?v=1785327987","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9783658530235","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}