BestMasters: Analysis and Definition of Success Factors for the Development of a Management Framework

Wenzel, Katja

The success of a digital transformation is not a foregone conclusion. A digital transformation, as a highly complex process impacting major areas of an organization, requires a systematic approach that goes beyond individual transformation initiatives. This work analyses and integrates existing approaches to managing and coordinating a digital transformation in order to identify relevant success factors of a digital transformation, serving as a basis for the development of a systematic framework for a management model of digital transformation. The analysis reveals ten success-critical focus areas of a digital transformation, which comprise numerous success factors: ‘Vision, goals, and strategies’, ‘Leadership’, ‘Communication’, ‘Digital culture and mindset’, ‘Digital platform’, ‘Partnership network’, ‘Capabilities, talents, and skills’, ‘Organization, coordination, and roles’, ‘Management methodologies’, and ‘Governance’. A systematic framework is proposed that serves as a foundationfor the future development of a management model, addressed to executives and experts who are tasked with launching, driving, and sustaining a digital transformation. 

Details

Published by: Springer Gabler

Publication Date: 2021-12-13

Format: Paperback

ISBN-13: 9783658361570

DOI: 10.1007/978-3-658-36158-7

Dimensions: 210cm x148cm

Pages: 131