{"product_id":"9783658054601","title":"BestMasters: Shared Value in the Apparel Industry","description":"\u003ch1\u003eBestMasters: Shared Value in the Apparel Industry\u003c\/h1\u003e \u003ch2\u003eSchmitt, Julia\u003c\/h2\u003e \u003cp\u003eShared value not only offers a new concept to face the current business environmental dynamics but it also responds to macro-economic challenges. The creation of more value than mere profits can lead to a sustainable competitive advantage. Thus, it offers huge economic potential and presents a new challenge to corporate optimisation endeavours. Julia Schmitt draws on current sustainability and innovation research approaches in order to provide a deeper understanding of the shared value concept as a differentiation strategy for small and medium sized enterprises. Her empirical study on the German fair trade and organic fashion industry provides insights into possible configurations of a shared value business strategy. The awareness of these findings is essential to make a shared value strategy lead to business success.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Springer Gabler\u003c\/p\u003e \u003cp\u003ePublication Date: 2014-03-27\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9783658054601\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-3-658-05461-8\u003c\/p\u003e \u003cp\u003eDimensions: 210cm x148cm\u003c\/p\u003e \u003cp\u003ePages: 99\u003c\/p\u003e ","brand":"Springer Fachmedien Wiesbaden","offers":[{"title":"Default Title","offer_id":47675017035916,"sku":"9783658054601","price":49.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9783658054601.jpg?v=1776539641","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9783658054601","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}