{"product_id":"9783642437298","title":"Technology Roadmapping for Strategy and Innovation: Charting the Route to Success","description":"\u003ch1\u003eTechnology Roadmapping for Strategy and Innovation: Charting the Route to Success\u003c\/h1\u003e \u003ch2\u003eMoehrle, Martin; Isenmann, Ralf; Phaal, Robert\u003c\/h2\u003e \u003cp\u003eTechnology roadmapping is a significant method to help companies gain orientation concerning future challenges. This work contains a description of technology roadmapping in four major parts, providing expert knowledge on framing\/embedding of technology roadmapping, processes of technology roadmapping, implementing technology roadmapping and linking technology roadmapping to other instruments of strategic planning. \u003cbr\u003eThe book provides a comprehensive survey of technology roadmapping since it contains papers by leading European, American and Asian experts, provides orientation regarding different methods of technology roadmapping and their interconnections, supplies readers with a compilation of the most important submethods, and embeds and links technology roadmapping in the framework of management research. \u003cbr\u003eThis book aims at becoming the leading compendium on technology roadmapping. \u003cbr\u003e\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Springer\u003c\/p\u003e \u003cp\u003ePublication Date: 2015-06-28\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9783642437298\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-3-642-33923-3\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 285\u003c\/p\u003e ","brand":"Springer Berlin Heidelberg","offers":[{"title":"Default Title","offer_id":45605989154956,"sku":"9783642437298","price":215.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9783642437298.jpg?v=1777994436","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9783642437298","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}