SpringerBriefs in Business: A Practical Approach to Implementation within SMEs

Biazzo, Stefano; Garengo, Patrizia

Do we really know the critical phenomena that are linked to how enterprises function and the dynamics of their relationships with customers, suppliers and competitors? Are their decision-making processes founded upon a set of performance measurements that were accurately designed and systematically elaborated? The above questions are the focus of this book, as is the following premise: enterprises need a system to measure their critical performances so they can be managed effectively; metaphorically speaking, enterprises need a “management dashboard” to serve as a navigational aid. A dashboard to show – with as few distortions as possible – the pattern of key variables that characterizes the specific formula enterprises use to face their competitive and social environment.

Details

Published by: Springer

Publication Date: 2012-01-05

Format: Paperback

ISBN-13: 9783642247606

DOI: 10.1007/978-3-642-24761-3

Dimensions: 235cm x155cm

Pages: 133