{"product_id":"9783032237545","title":"Remaking Sustainability: Why the pushback will make it stronger","description":"\u003ch1\u003eRemaking Sustainability: Why the pushback will make it stronger\u003c\/h1\u003e \u003ch2\u003eMorrison, John\u003c\/h2\u003e \u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eBusiness is at a sustainability crossroads. There is pressure from some shareholders and elected politicians to dial back on environmental and social issues, sustainability being \"too woke\" and a constraint on economic growth. However, there are competing pressures that mean that these same issues are now increasingly material to the bottom line; businesses ignore them at their peril as they threaten the true longer-term value of the company.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThis book sets out the case for the \"Sustainability of Sustainability\". There is compelling evidence from underlying trends in finance, trade and technology that shows that there is a sustainability bedrock, beyond which it cannot be pushed back. That bedrock is not too deep, and so a course correction is coming. Businesses should be investing now in core sustainability to be ready for the new, more durable sustainability to come.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eMorrison argues that while sustainability is already perceived by many as an orthodoxy, it has yet to secure the legitimacy and trust required to deliver real and lasting change.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe book is for anyone who is curious about why. when and how sustainability will re-emerge and how best to prepare for its homecoming. There is a big opportunity: we will lose a lot of the fluff, green-washing, and noise and build a stronger and more meaningful version of sustainability as we do. The book helps any business manager, policy-maker or community leader find their sustainability bedrock and to build upon solid foundations.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Palgrave Macmillan\u003c\/p\u003e \u003cp\u003ePublication Date: 2026-04-30\u003c\/p\u003e \u003cp\u003eFormat: Hardcover\u003c\/p\u003e \u003cp\u003eISBN-13: 9783032237545\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-3-032-23755-2\u003c\/p\u003e \u003cp\u003eDimensions: 210cm x148cm\u003c\/p\u003e \u003cp\u003ePages: 341\u003c\/p\u003e ","brand":"Springer Nature Switzerland","offers":[{"title":"Default Title","offer_id":46630687670412,"sku":"9783032237545","price":29.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9783032237545.jpg?v=1779973560","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9783032237545","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}