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Rhinoplasty, Race and Identity in Brazil

Rhinoplasty, Race and Identity in Brazil The Politics of Female Beauty

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Palgrave Studies in Fashion and the Body

Rhinoplasty, Race and Identity in Brazil

The Politics of Female Beauty

Carole Myers

Social Science / Ethnic Studies / Caribbean & Latin American Studies

The book examines the experiences of newly economically empowered Afrodescendant Brazilian women as they try to access beauty despite the boundaries of race, class and gender.

It explores the role of the cosmetic surgeon and the patient/consumer in Brazil in relation to the nariz negroide, a commonly used and racialised medical term in Brazilian cosmetic rhinoplasty. Based on ethnographically-informed research conducted from 2017 to 2022, including interviews and social media content analysis, this book examines connections between power and practice as evidenced by cosmetic surgeons in their role as cultural intermediaries, thereby exploring the racialised anomalies and paradoxes that bifurcate Brazilian women’s experiences through the racial framing of the practice of rhinoplasty. Given this context, the book gives clear voice to the complex motivations, experiences and outcomes of Afrodescendant Brazilian women as they try to realise the national mantra that “the poor have a right to beauty”.

Dr. Carole Myers is an Honorary Teaching Fellow at the Management School, Lancaster University, UK. Her research focuses on gender, beauty and media in Brazil, with a particular emphasis on cosmetic surgery. She is the founder and research director of Unfiltered Insights (January 2025 to present), a research-led consultancy and think tank focused on media, gender, sport and beauty, with a special emphasis on Brazil.


Publication Date: 17 July 2026
Publisher: Springer Nature Switzerland
Imprint: Palgrave Macmillan
ISBN-13: 9783032191915
Format: Hardback
Page Count: 274

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