{"product_id":"9783031291173","title":"Transdisciplinarity in Financial Communication Writing for Target Readers","description":"\u003ch3\u003eNew Perspectives in Organizational Communication\u003c\/h3\u003e\u003ch1\u003eTransdisciplinarity in Financial Communication\u003c\/h1\u003e\u003ch2\u003eWriting for Target Readers\u003c\/h2\u003e\u003ch3\u003eMarlies Whitehouse\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Business Communication \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\u003cp\u003eThis open access book identifies and analyses problems of text production in finance from three complementary perspectives: problem identification, problem analysis, and problem solution. By doing so, it explains why solving these problems in transdisciplinary collaboration benefits theory, practice, and society at large. Drawing on 25 years of ethnographic research, roughly 2100 text products, and more than 190 interviews with different stakeholders, it develops and evaluates measures to improve the communicative potential of financial texts and thereby make them accessible to professionals. The book will appeal to researchers and reflective practitioners in financial communication, organizational communication, financial analysis, investor relations, journalism, and applied linguistics.\u003c\/p\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cp\u003e\u003cb\u003eMarlies Whitehouse\u003c\/b\u003e, PhD, head of Professorship in Professional Literacy at Zurich University of Applied Sciences (ZHAW), Switzerland. Her research fields and foci include applied linguistics, transdisciplinarity, professional literacy, financial communication, text production, and writing in the professions. She has extensive experience as writing and communication coach for national and international companies.\u003c\/p\u003e\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e04 May 2023\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eSchweizerischer Nationalfonds zur Förderung der Wissenschaftlichen Forschung\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003ePalgrave Macmillan\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9783031291173\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e274\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Schweizerischer Nationalfonds zur Förderung der Wissenschaftlichen Forschung","offers":[{"title":"Default Title","offer_id":44676977655948,"sku":"9783031291173","price":44.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9783031291173.jpg?v=1781061230","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9783031291173","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}