{"product_id":"9781447161288","title":"Emotional Engineering vol. 2","description":"\u003ch1\u003eEmotional Engineering vol. 2\u003c\/h1\u003e \u003ch2\u003eFukuda, Shuichi\u003c\/h2\u003e \u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn an age of increasing complexity, diversification and change, customers expect services that cater to their needs and to their tastes. \u003ci\u003eEmotional Engineering vol 2. \u003c\/i\u003edescribes how their expectations can be satisfied and managed throughout the product life cycle, if producers focus their attention more on emotion. Emotional engineering provides the means to integrate products to create a new social framework and develops services beyond product realization to create of value across a full lifetime. \u003c\/p\u003e\u003cp\u003e14 chapters cover a wide range of topics that can be applied to product, process and industry development, with special attention paid to the increasing importance of sensing in the age of extensive and frequent changes, including:\u003c\/p\u003e\u003cp\u003eMultisensory stimulation and user experience  \u003c\/p\u003e\u003cp\u003ePhysiological measurement \u003c\/p\u003e\u003cp\u003eTactile sensation\u003c\/p\u003e\u003cp\u003e Emotional quality management\u003c\/p\u003e\u003cp\u003eMental model\u003c\/p\u003e\u003cp\u003eKansei engineering.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003eEmotional Engineering vol 2 \u003c\/i\u003ebuilds on Dr Fukuda’s previous book, \u003ci\u003eEmotional Engineering, \u003c\/i\u003eand provides readers with a holistic view of its research and applications, enabling them to make strategic decisions on how they can go further beyond product realization. It is recommended for all pioneers in industry, academia and government, who are making tremendous efforts to work with their customers to create value.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Springer\u003c\/p\u003e \u003cp\u003ePublication Date: 2015-04-04\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9781447161288\u003c\/p\u003e \u003cp\u003eDOI: 10.1007\/978-1-4471-4984-2\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 242\u003c\/p\u003e ","brand":"Springer London","offers":[{"title":"Default Title","offer_id":47407615213708,"sku":"9781447161288","price":98.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781447161288.jpg?v=1775832131","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781447161288","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}