Data Mining for Business Applications

Cao, Longbing; Yu, Philip S.; Zhang, Chengqi; Zhang, Huaifeng

Data Mining for Business Applications presents the state-of-the-art research and development outcomes on methodologies, techniques, approaches and successful applications in the area. The contributions mark a paradigm shift from “data-centered pattern mining” to “domain driven actionable knowledge discovery” for next-generation KDD research and applications. The contents identify how KDD techniques can better contribute to critical domain problems in theory and practice, and strengthen business intelligence in complex enterprise applications. The volume also explores challenges and directions for future research and development in the dialogue between academia and business.

Details

Published by: Springer

Publication Date: 2010-11-04

Format: Paperback

ISBN-13: 9781441946355

DOI: 10.1007/978-0-387-79420-4

Dimensions: 235cm x155cm

Pages: 302