{"product_id":"9781405149693","title":"Television in the Multichannel Age A Brief History of Cable Television","description":"\u003ch1\u003eTelevision in the Multichannel Age\u003c\/h1\u003e\u003ch2\u003eA Brief History of Cable Television\u003c\/h2\u003e\u003ch3\u003eMegan Mullen\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003ePerforming Arts \/ Film \/ History \u0026amp; Criticism\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003e\u003ci\u003eTelevision in the Multichannel Age\u003c\/i\u003e is a comprehensive, multidisciplinary approach to the history of multichannel television in all its forms — from cable to direct-to-home satellite and beyond.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter by chapter, the book traces the evolution of cable television from its pre-historical origins in the late 1940s to the communications satellites and DBS distribution systems of the modern digital age, both in the U.S. and internationally.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eGuides the reader through the history of multichannel television from its origins in the '40s to the modern age\u003c\/li\u003e \u003cli\u003eDiscusses factors that influence today's television landscape including government policy-making, emerging technologies, and the public's programming tastes\u003c\/li\u003e \u003cli\u003eConcentrates on domestic multichannel technologies while considering global impacts of these technologies\u003c\/li\u003e \u003cli\u003eIncludes newly discovered oral history transcripts, personal interviews, government documents, and never before seen photographs\u003c\/li\u003e \u003cli\u003ePresents a fascinating history of media that have come to play critical roles in today's society, and in doing so invites the reader to speculate on the future of multichannel television\u003c\/li\u003e \u003c\/ul\u003e\n\u003c\/div\u003e\u003cdiv\u003e \u003cb\u003eMegan Mullen\u003c\/b\u003e is Associate Professor of Communication and Co-Director of the Humanities Program at the University of Wisconsin-Parkside. She is the author of \u003ci\u003eCable Television Programming in the United States: Revolution or Evolution \u003c\/i\u003e(2003)\u003ci\u003e. \u003c\/i\u003eShe was also the recipient of a National Endowment for the Humanities Faculty Fellowship for 2005-2006.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e19 February 2008\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley-Blackwell\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781405149693\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e256\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e18.0\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44315797684364,"sku":"9781405149693","price":107.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781405149693.jpg?v=1780618642","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781405149693","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}