{"product_id":"9781350061767","title":"Social Semiotics of Book Apps Redesigning Meaning for a Digital Childhood","description":"\u003ch1\u003eSocial Semiotics of Book Apps\u003c\/h1\u003e\u003ch2\u003eRedesigning Meaning for a Digital Childhood\u003c\/h2\u003e\u003ch3\u003eSumin Zhao\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eLanguage Arts \u0026amp; Disciplines \/ Linguistics \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\u003cp\u003eThe transformation of book formats, production technologies and reading practices has always been at the heart of any social change. Sumin Zhao offers an in-depth study of an emerging book format - book apps for young children - through the theoretical lens of social semiotics, considering them as both a techno-social phenomenon and a semiotic artefact. She illustrates how on the one hand, the design and use of book apps is shaped by public, professional (design) and research discourses of technology, childhood and literacy - and on the other, how the interactive design of apps has the potential to reshape literacy and meaning-making practices in early childhood.\u003cbr\u003e\u003cbr\u003e Zhao examines the ways in which the public, app designers and academic researchers discuss, debate, and understand children's book apps and eBooks, before looking closely at the meaning-making potentials of interactive design features such as touch. Showcasing various discourse analytical tools and concepts of the social semiotic theory this book illustrates how fine-grained semiotic analyses can be used to investigate multiple dimensions of a social phenomenon and unpack its complexity.\u003c\/p\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cb\u003eSumin Zhao\u003c\/b\u003e is a Carlsberg Research Fellow at University of Southern Denmark, Denmark, and the book review editor for the journal \u003ci\u003eDiscourse \u0026amp; Communication\u003c\/i\u003e. She publishes in critical multimodal discourse analysis, digital literacy and visual practices. Her recent books include \u003ci\u003eCritical Multimodal Studies of Popular \u003c\/i\u003e\u003ci\u003eDiscourse \u003c\/i\u003e(with Emilia Djonov, 2014), and \u003ci\u003eAdvancing Critical Multimodal Studies\u003c\/i\u003e (co-edited, 2017).\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e11 May 2028\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eBloomsbury Academic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eBloomsbury Academic\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781350061767\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e256\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e16.0\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Bloomsbury Academic","offers":[{"title":"Default Title","offer_id":51669637726348,"sku":"9781350061767","price":117.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/getimage_7256a4f5-57b9-448f-b087-3dad59dd1e6d.jpg?v=1785203086","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781350061767","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}