{"product_id":"9781349563708","title":"International Entrepreneurship Theoretical Foundations and Practices; Second Edition","description":"\u003ch1\u003eInternational Entrepreneurship\u003c\/h1\u003e\u003ch2\u003eTheoretical Foundations and Practices; Second Edition\u003c\/h2\u003e\u003ch3\u003eAntonella Zucchella | Giovanna Magnani\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Management\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003eOver the past two decades international entrepreneurship has become a key issue in international business studies. This second edition of International Entrepreneurship examines this key emerging issue from its foundations; entrepreneurship, strategic management and international business studies. The book proposes an integrated interpretive framework in which to place international entrepreneurship, examining both theoretical and practical interests. It asserts that firms faced by global competitive pressures need to develop proactive and innovative responses to cope with the uncertainties of international markets and instead capture the opportunities. This book presents a common framework to complement the growing contributions to this topical and lively subject.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e\u003cp\u003eAntonella Zucchella is Professor of Marketing and Pro-rector of Finance at Pavia University, Italy. She is Author of four books and more than thirty articles, ranging from entrepreneurship to international marketing and management.\u003cbr\u003e\u003cbr\u003eGiovanna Magnani is a Ph.D. candidate in Economics and Management at Pavia University, Italy.\u003cbr\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e28 February 2020\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003ePalgrave Macmillan UK\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003ePalgrave Macmillan\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781349563708\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e200\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":50804928807052,"sku":"9781349563708","price":98.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781349563708.jpg?v=1781788513","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781349563708","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}