{"product_id":"9781349523191","title":"Sense and Respond: The Journey to Customer Purpose","description":"\u003ch1\u003eSense and Respond: The Journey to Customer Purpose\u003c\/h1\u003e \u003ch2\u003eParry, S.; Barlow, S.; Faulkner, M.\u003c\/h2\u003e \u003cp\u003eThe authors argue that lean production should be driven by the desire to achieve optimal customer service by sensing and responding to the customer. The customer is at the centre of the process and the organisation needs to respond in a holistic way so that the customer can impact on the design and delivery of products and processes. The book is based upon substantial research and practice by leading practitioners and heralds a paradigm shift in thinking on these issues.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Palgrave Macmillan\u003c\/p\u003e \u003cp\u003ePublication Date: 2005-05-31\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9781349523191\u003c\/p\u003e \u003cp\u003eDOI: 10.1057\/9780230508149\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 208\u003c\/p\u003e ","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":47679651086476,"sku":"9781349523191","price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781349523191.jpg?v=1776573452","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781349523191","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}