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This book provides the definitive economic study of the global motorsport industry. Drawing on a decade of research, and interviews with top industry executives and international commentators, the global grid of motorsport is analyzed and the world's national motorsport industries benchmarked. Motorsport Going Global concludes on scenarios for the global industry as it enters a new era of market growth and global opportunity.
Published by: Palgrave Macmillan
Publication Date: 2007-07-31
Format: Paperback
ISBN-13: 9781349521760
DOI: 10.1057/9780230593381
Dimensions: 229cm x152cm
Pages: 171