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This book provides a step-by-step approach to all of the essential elements of strategy. It outlines a 21-step approach, with a 30+ slide strategy presentation for readers to apply themselves. By following the examples in the book, the reader will be able to construct a world-class strategy and to present it in an effective manner. The approach integrates diagnosis, design, and implementation into one seamless flow from insight to action.
Published by: Palgrave Macmillan
Publication Date: 2004-10-22
Format: Paperback
ISBN-13: 9781349521746
DOI: 10.1057/9780230522855
Dimensions: 229cm x152cm
Pages: 300