{"product_id":"9781349508495","title":"Sales Force Design For Strategic Advantage","description":"\u003ch1\u003eSales Force Design For Strategic Advantage\u003c\/h1\u003e \u003ch2\u003eZoltners, A.; Sinha, P.; Lorimer, S.\u003c\/h2\u003e \u003cp\u003eThis book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Palgrave Macmillan\u003c\/p\u003e \u003cp\u003ePublication Date: 2004-01-01\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9781349508495\u003c\/p\u003e \u003cp\u003eDOI: 10.1057\/9780230514928\u003c\/p\u003e \u003cp\u003eDimensions: 235cm x155cm\u003c\/p\u003e \u003cp\u003ePages: 399\u003c\/p\u003e ","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":45991365410956,"sku":"9781349508495","price":71.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781349508495.jpg?v=1776568455","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781349508495","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}