Managing a Chinese Partner: Insights from Gobal Companies

Chong, L.

By drawing on the experiences of Danone, Nestlé, Coca-Cola and SABMiller, this book provides an insight into why and how the managing a Chinese Partner can deliver value for a joint venture in China, a goal shared by many but achieved by few.

Details

Published by: Palgrave Macmillan

Publication Date: 2013-11-29

Format: Paperback

ISBN-13: 9781349434855

DOI: 10.1057/9781137005823

Dimensions: 216cm x140cm

Pages: 273