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The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm performance.
Published by: Palgrave Macmillan
Publication Date: 2012-10-29
Format: Paperback
ISBN-13: 9781349348954
DOI: 10.1057/9781137264046
Dimensions: 216cm x140cm
Pages: 162