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Presents an organizational perspective of social enterprises, which allows us to analyze issues such as their governing structure, their modes of operation and their marketing strategies, and to begin to formulate some theoretical constructs on how these entities can survive and thrive.
Published by: Palgrave Macmillan
Publication Date: 2016-08-27
Format: Paperback
ISBN-13: 9781349347575
DOI: 10.1057/9781137035301
Dimensions: 216cm x140cm
Pages: 273