{"product_id":"9781349336241","title":"Understanding and Profiting from Intellectual Property: Strategies across Borders","description":"\u003ch1\u003eUnderstanding and Profiting from Intellectual Property: Strategies across Borders\u003c\/h1\u003e \u003ch2\u003eYang, D.\u003c\/h2\u003e \u003cp\u003eA new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.\u003c\/p\u003e \u003ch3\u003eDetails\u003c\/h3\u003e \u003cp\u003ePublished by: Palgrave Macmillan\u003c\/p\u003e \u003cp\u003ePublication Date: 2012-12-04\u003c\/p\u003e \u003cp\u003eFormat: Paperback\u003c\/p\u003e \u003cp\u003eISBN-13: 9781349336241\u003c\/p\u003e \u003cp\u003eDOI: 10.1057\/9781137094667\u003c\/p\u003e \u003cp\u003eDimensions: 216cm x140cm\u003c\/p\u003e \u003cp\u003ePages: 313\u003c\/p\u003e ","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":47679252332684,"sku":"9781349336241","price":49.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781349336241.jpg?v=1776570565","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781349336241","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}