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A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.
Published by: Palgrave Macmillan
Publication Date: 2012-12-04
Format: Paperback
ISBN-13: 9781349336241
DOI: 10.1057/9781137094667
Dimensions: 216cm x140cm
Pages: 313