Making Innovation Last: Volume 2: Sustainable Strategies for Long Term Growth

GATIGNON, Hubert; Gotteland, David; Haon, Christophe

Making Innovation Last considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as what a culture of innovation should look like.

Details

Published by: Palgrave Macmillan

Publication Date: 2015-11-02

Format: Hardcover

ISBN-13: 9781137572639

DOI: 10.1007/978-1-137-57264-6

Dimensions: 216cm x140cm

Pages: 456