AIB Sub-Saharan Africa (SSA) Series

Adeleye, I.; Ibeh, K.; Kinoti, A.; White, L.

The research papers and cases in The Changing Dynamics of International Business in Africa provide multi-disciplinary insights on the opportunities and challenges of doing business in Africa, as well as on the changing competitive dynamics in the region, as Western, BRIC and African multinationals intensify their fight for market dominance.

Details

Published by: Palgrave Macmillan

Publication Date: 2015-06-22

Format: Hardcover

ISBN-13: 9781137516527

DOI: 10.1057/9781137516541

Dimensions: 216cm x140cm

Pages: 292