{"product_id":"9781119775768","title":"The Virtual Sales Handbook A Hands-on Approach to Engaging Customers","description":"\u003ch1\u003eThe Virtual Sales Handbook\u003c\/h1\u003e\u003ch2\u003eA Hands-on Approach to Engaging Customers\u003c\/h2\u003e\u003ch3\u003eMante Kvedare | Christian Milner Nymand\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Sales \u0026amp; Selling \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003eLearn to engage your B2B customers through effective virtual sales meetings and presentations \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe global COVID-19 pandemic has radically changed how business-to-business companies interact with their customers. The traditional face-to-face meeting has quickly become a thing of the past—the virtual customer engagement model is the new normal. To secure existing and future revenue streams in the virtual B2B sales environment, companies must equip their commercial frontline with the confidence, skills, and tools necessary for effectively engaging customers virtually.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eThe Virtual Sales Handbook: A Hands-on Approach to Engaging Customers\u003c\/i\u003e is designed for sales reps, commercial managers, customer relationship managers, and other customer-facing professionals working in the virtual realm. Step-by-step, readers learn to prepare for a virtual sales meeting, create compelling virtual presentations, build energy through effective openers, develop trust in the virtual world, drive impact through virtual meeting follow-up, and much more. Throughout the book, readers are provided with an abundance of tips and tricks, illustrative examples and case studies, and actionable strategies based on extensive implementation and upskilling experience.\u003c\/p\u003e \u003cp\u003eWritten by two authors with deep knowledge and expertise in operationalizing virtual commercial sales and marketing methods and tools, this must-have guide will help you:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eNavigate the world of virtual sales\u003c\/li\u003e \u003cli\u003eOvercome the barriers of virtual customer interaction\u003c\/li\u003e \u003cli\u003eEvaluate the strengths and weaknesses of different virtual sales models\u003c\/li\u003e \u003cli\u003ePlan and execute effective virtual sales meetings\u003c\/li\u003e \u003cli\u003eBuild engaging storylines and presentations\u003c\/li\u003e \u003cli\u003eLead the transformation from physical to virtual sales\u003c\/li\u003e \u003cli\u003eLeverage effective virtual customer engagement techniques\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eThe Virtual Sales Handbook: A Hands-on Approach to Engaging Customers\u003c\/i\u003e is an indispensable resource for C-suite executives, business leaders, senior sales managers, sales representatives, account managers, and anyone on the commercial frontline.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e \u003cp\u003e\u003cb\u003eMANTE KVEDARE\u003c\/b\u003e is a Partner at Implement Consulting Group with extensive experience supporting international organisations develop commercial and go-to-market strategies.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eCHRISTIAN MILNER NYMAND\u003c\/b\u003e is a Senior Partner at Implement Consulting Group. He has spent the past 18 years designing and supporting sales transformation programs for leading B2B companies. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e19 April 2021\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781119775768\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e224\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e16.8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44384880590988,"sku":"9781119775768","price":22.46,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781119775768.jpg?v=1780141638","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781119775768","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}