{"product_id":"9781119685302","title":"Designing a World-Class Architecture Firm The People, Stories, and Strategies Behind HOK","description":"\u003ch1\u003eDesigning a World-Class Architecture Firm\u003c\/h1\u003e\u003ch2\u003eThe People, Stories, and Strategies Behind HOK\u003c\/h2\u003e\u003ch3\u003ePatrick MacLeamy\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eArchitecture \/ Professional Practice\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003eO\u003c\/b\u003e\u003cb\u003effers\u003c\/b\u003e\u003cb\u003e architects and creative services professionals exclusive insights and\u003c\/b\u003e\u003cb\u003e strategies for success\u003c\/b\u003e\u003cb\u003e from the former CEO of HOK.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eDesigning a World Class Architecture Firm: The People, Stories and Strategies Behind HOK\u003c\/i\u003e tells the history of one of the largest design firms in the world and draws lessons from it that can help other architects, interior designers, urban planners and creative services professionals grow bigger or better. Former HOK CEO Patrick MacLeamy shares the revolutionary strategies HOK’s founders deployed to create a brand-new type of architecture firm. He pulls no punches, revealing the triple crisis that almost bankrupted HOK and describes how any firm can survive and thrive.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eDesigning a World Class Architecture Firm \u003c\/i\u003etells the inside story of many of HOK’s most iconic buildings, including the National Air and Space Museum, Moscone Convention Center, Oriole Park at Camden Yards, the Houston Galleria and the reimagined LaGuardia Airport. Each chapter conveys lessons learned from HOK’s successes —and failures— including:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eThe importance of diversifying to depression-and-recession-proof your firm\u003c\/li\u003e \u003cli\u003eThe benefit of organizing your firm around specialized leaders and project types\u003c\/li\u003e \u003cli\u003eThe difference between leading and managing your people\u003c\/li\u003e \u003cli\u003eThe value of simple financial metrics to ensure your firm’s health and profitability\u003c\/li\u003e \u003cli\u003eThe “run toward trouble” strategy which prevents problems from ballooning\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eMacLeamy delivers his advice via inspirational stories such as how HOK survived when its home office in St. Louis went up in flames and humorous stories, like the time an HOK executive was mistaken for royalty on a trip to Saudi Arabia.  In this tell-all guide, the driven architecture or design professional will find the tools needed to evolve or grow any firm.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e \u003cp\u003e\u003cb\u003ePATRICK MACLEAMY, FAIA,\u003c\/b\u003e worked his way up from junior designer to CEO of HOK, a global architecture, engineering, and planning firm, where he worked for 50 years. A self-taught executive, MacLeamy loved designing a firm just as much as he loved designing buildings. He is best known in the design and construction industry as the creator of the \"MacLeamy Curve,\" which advocates front-loading effort during the design process to catch errors early. A pioneer in leveraging technology to support design quality, MacLeamy is chairman of buildingSMART International (bSI) where he pushes tirelessly for the global implementation of building information modeling (BIM).\u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e14 April 2020\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781119685302\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e288\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e24.8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44315314094220,"sku":"9781119685302","price":72.86,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781119685302.jpg?v=1780172208","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781119685302","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}