{"product_id":"9781119649533","title":"Product Realization Going from One to a Million","description":"\u003ch1\u003eProduct Realization\u003c\/h1\u003e\u003ch2\u003eGoing from One to a Million\u003c\/h2\u003e\u003ch3\u003eAnna C. Thornton\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eTechnology \u0026amp; Engineering \/ Manufacturing\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003ePRAISE FOR PRODUCT REALIZATION: GOING FROM ONE TO A MILLION\u003c\/b\u003e \u003c\/p\u003e\n\u003cp\u003e\"A must-read reference for anyone who intends to successfully build a product and bring it to market.\"\u003cbr\u003e \u003cb\u003e�Desh Deshpande\u003c\/b\u003e, Entrepreneur \u0026amp; Life Member of MIT Corporation  \u003c\/p\u003e\n\u003cp\u003e\"This book is a go-to resource for new and experienced hardware teams to help them plan for and execute a new hardware startup successfully and avoid common pitfalls. Highly recommended.\"\u003cbr\u003e \u003cb\u003e�Bill Aulet,\u003c\/b\u003e Managing Director, The Martin Trust Center for MIT Entrepreneurship \u0026amp; Professor of the Practice, MIT Sloan School and Author of \u003ci\u003eDisciplined Entrepreneurship\u003c\/i\u003e  \u003c\/p\u003e\n\u003cp\u003e\"An excellent, practical guide for first time entrepreneurs building physical world products.\"\u003cbr\u003e \u003cb\u003e�Laila Partridge,\u003c\/b\u003e Managing Director, STANLEY+Techstars Accelerator  \u003c\/p\u003e\n\u003cp\u003e\"\u003ci\u003eProduct Realization\u003c\/i\u003e picks up where so many product design books end. Here is the book that explains it all � chock full of shop-floor wisdom, fascinating stories and compelling examples.\"\u003cbr\u003e \u003cb\u003e�Steven Eppinger,\u003c\/b\u003e Professor of Management Science and Engineering Systems, Massachusetts Institute of Technology  \u003c\/p\u003e\n\u003cp\u003e\"\u003ci\u003eProduct Realization\u003c\/i\u003e contains the critical information and roadmap hardware entrepreneurs need as they take their concepts from prototype to production.\"\u003cbr\u003e \u003cb\u003e�Ken Rother,\u003c\/b\u003e Managing Director eLab and Visiting Lecturer of Management, Johnson Graduate School of Management, Cornell University \u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eProduct Realization: Going from One to a Million\u003c\/i\u003e delivers a comprehensive treatment of the entire product launch process from beginning to end. Drawing upon the author's extensive first-hand experience with dozens of successful product launches, the book explores the process of bringing a design from prototype to product. It illustrates the complicated and interdisciplinary process with vignettes and examples, provides checklists and templates to help teams, and points out common challenges teams will face.  \u003c\/p\u003e\n\u003cp\u003ePerfect for both students, start-ups, and engineers in the field, \u003ci\u003eProduct Realization: Going from One to a Million\u003c\/i\u003e will be the go-to reference for engineers seeking practical advice and concrete strategies to launch higher quality products, at the right cost and on time.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cp\u003e\u003cb\u003eANNA C. THORNTON, PhD,\u003c\/b\u003e started her career in academia as a faculty member at MIT and then transitioned to industry for 17 years. She works with large and small companies in a wide variety of industries to transform their ideas into reality. She is now a Professor of the Practice in the Mechanical Engineering Department at Boston University where she teaches undergraduate and graduate courses in manufacturing and product realization. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e03 February 2021\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781119649533\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e480\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e37.6\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44377910542476,"sku":"9781119649533","price":89.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781119649533.jpg?v=1780172295","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781119649533","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}