{"product_id":"9781118732755","title":"QR Codes Kill Kittens How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground","description":"\u003ch1\u003eQR Codes Kill Kittens\u003c\/h1\u003e\u003ch2\u003eHow to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground\u003c\/h2\u003e\u003ch3\u003eScott Stratten | Alison Kramer\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cb\u003eEasy to digest tips and tools on how \u003ci\u003enot\u003c\/i\u003e to run a business\u003c\/b\u003e \u003cp\u003eExperts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. But how can you filter out all of the bad advice, misinformation, and misuse of business tools that is out there? None of us needs another list of what we should be doing. \u003ci\u003eQR Codes Kill Kittens\u003c\/i\u003e tells you what not to do. Easy to digest, easy to avoid. The book is separated into several sections, and each will include a story related to the topic in addition to tips and explanations on what not to do.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eIncludes real-life examples along with tips and guidance on experts, human resources, marketing\/branding, networking (in person and online), public relations, and customer service\u003c\/li\u003e \u003cli\u003eWritten by Scott Stratten, author of \u003ci\u003eUnMarketing\u003c\/i\u003e and the President of UnMarketing.com, a company that combines efforts in viral, social, and authentic marketing; he has appeared on Mashable.com and CNN.com, and in the \u003ci\u003eWall Street Journal, USA Today\u003c\/i\u003e, and \u003ci\u003eFast Company\u003c\/i\u003e\n\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIt doesn't do you any good to do a few things right and a lot of things wrong. Find out what not to do. If reading this book saves just one kitten's life, it's worth it.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cp\u003e\u003cb\u003eSCOTT STRATTEN\u003c\/b\u003e is the President of UnMarketing. He has written many fancy best-selling business books, but that shouldn’t influence this purchase. Go ahead, flip through it. It’s a freaking picture book, you either like it or you don’t. Scott was named one of the top five social media influencers in the world on Forbes.com. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e07 October 2013\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118732755\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e208\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e12.96\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44378533003404,"sku":"9781118732755","price":16.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118732755_9521ebf4-4a3c-494c-85be-57fbd4c46eff.jpg?v=1780103370","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781118732755","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}