{"product_id":"9781118726228","title":"The One-Hour Business Plan The Simple and Practical Way to Start Anything New","description":"\u003ch1\u003eThe One-Hour Business Plan\u003c\/h1\u003e\u003ch2\u003eThe Simple and Practical Way to Start Anything New\u003c\/h2\u003e\u003ch3\u003eJohn McAdam\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cb\u003eA guide to writing a successful business plan—in just one hour\u003c\/b\u003e  \u003cp\u003eA strong business plan greatly increases a business chance of success, especially in an economic environment in which more than 50 percent of businesses fail within three years. Your business plan can serve as a foundation for your successful business. \u003ci\u003eThe One-Hour Business Plan\u003c\/i\u003e, written by seasoned entrepreneur and business instructor John McAdam, helps you lay that foundation. With the help of this book, aspiring entrepreneurs can write a viable business plan in just one hour.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eOffers step-by-step guidance on the process of writing a business plan, with field-tested instructional techniques that are simple, strong, and easy to implement\u003c\/li\u003e \u003cli\u003eWritten by \u003cb\u003eJohn McAdam\u003c\/b\u003e, a \"been there, done that\" hired CEO and serial entrepreneur with decades of real-world experience, who helps ordinary people become entrepreneurs and helps entrepreneurs become successful\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eThe One-Hour Business Plan\u003c\/i\u003e outlines a process and a framework for creating a business plan that sets you up for success. Give your business the best odds for success, in just one hour of your time.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cp\u003e\u003cb\u003eJOHN McADAM\u003c\/b\u003e has decades of businessexperience as a hired CEO, serial entrepreneur, and instructor. He holds an MBA from the Wharton School and has taught strategic business planning at the Wharton Small Business Development Center for years. Quoted in business publications such as \u003ci\u003eInc., Success, Crain's New York Business, Business News Daily, and Wharton Alumni Magazine,\u003c\/i\u003e John McAdam also speaks for organizations, having been a frequent radio guest and guest speaker on NBC10 Philadelphia Small Business Week and Money Matters TV. To book John McAdam, visit http:\/\/planfoundations.com. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e30 September 2013\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118726228\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e192\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e11.2\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44314280132748,"sku":"9781118726228","price":22.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118726228_b9966d07-3fb2-4d35-aaf9-e9630cf7915d.jpg?v=1780105667","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781118726228","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}