{"product_id":"9781118725603","title":"Customer Experience For Dummies","description":"\u003ch1\u003eCustomer Experience For Dummies\u003c\/h1\u003e\u003ch3\u003eRoy Barnes | Bob Kelleher\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Customer Relations\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cb\u003eGain, engage, and retain customers with positive experiences\u003c\/b\u003e  \u003cp\u003eA positive customer experience is absolutely essential to keeping your business relevant. Today's business owners need to know how to connect and engage with their customers through a variety of different channels, including online reviews and word of mouth. \u003ci\u003eCustomer Experience For Dummies\u003c\/i\u003e helps you listen to your customers and offers friendly, practical, and easy-to-implement solutions for incorporating customer engagement into your business plans and keep the crowds singing your praises.\u003c\/p\u003e \u003cp\u003eThe book will show you simple and attainable ways to increase customer experience and generate sales growth, competitive advantage, and profitability. You'll get the know-how to successfully optimize social media to create more loyal customers, provide feedback that keeps them coming back for more, become a trustworthy and transparent entity that receives positive reviews, and so much more.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eGives you the tools you need to target customers more precisely\u003c\/li\u003e \u003cli\u003eHelps you implement new social and mobile strategies\u003c\/li\u003e \u003cli\u003eShows you how to generate and maintain customer loyalty in order to achieve success through multiple channels\u003c\/li\u003e \u003cli\u003eExplains how a fully-engaged customer can help you outperform the competition\u003c\/li\u003e \u003cli\u003eLearn how to respond effectively to customer feedback\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eYour brand's reputation and success is your lifeblood, and \u003ci\u003eCustomer Experience For Dummies\u003c\/i\u003e shows you how to stay relevant, add value, and win and retain customers.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e \u003cp\u003e\u003cb\u003eRoy Barnes\u003c\/b\u003e is one of the leading authorities on Customer Experience Design and Performance Management. He has more than 25 years of experience delivering world class results in both the for-profit and non-profit sectors.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eBob Kelleher\u003c\/b\u003e is the author of \u003ci\u003eEmployee Engagement For Dummies\u003c\/i\u003e and the Founder of The Employee Engagement Group.\u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e17 November 2014\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eFor Dummies\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118725603\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e368\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e16.8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44310408462476,"sku":"9781118725603","price":24.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118725603_9ad07424-b92f-4b4b-a620-ac69d91ce396.jpg?v=1780156670","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781118725603","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}