Originally published by Stevenson, Inc., this practical resource features goal-setting procedures, ways to engage key staff and others, and action plans for shaping effective annual fundraising strategies for nonprofit organizations

Important topics covered include:

• Essential elements to operational plans
• Planning and scheduling Donor tracking
• Revenue forecasting
• Board involvement
• Committee objectives
• Staff engagement
• Investors
• Staff retreats
• Professional growth
• Quantifiable objectives
• Outreach to diverse audiences
• Volunteer involvement
• Analysis and evaluation

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Scott C. Stevenson is the editor of The Operational Plan: How to Create a Yearlong Fundraising Plan, 2011/2012 Edition, published by Wiley.