{"product_id":"9781118618042","title":"Big Data, Data Mining, and Machine Learning Value Creation for Business Leaders and Practitioners","description":"\u003ch3\u003eWiley and SAS Business Series\u003c\/h3\u003e\u003ch1\u003eBig Data, Data Mining, and Machine Learning\u003c\/h1\u003e\u003ch2\u003eValue Creation for Business Leaders and Practitioners\u003c\/h2\u003e\u003ch3\u003eJared Dean\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eComputers \/ Data Science \/ Data Analytics\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cb\u003eWith big data analytics comes big insights into profitability\u003c\/b\u003e  \u003cp\u003eBig data is big business. But having the data and the computational power to process it isn't nearly enough to produce meaningful results. \u003ci\u003eBig Data, Data Mining, and Machine Learning: Value Creation for Business Leaders and Practitioners\u003c\/i\u003e is a complete resource for technology and marketing executives looking to cut through the hype and produce real results that hit the bottom line. Providing an engaging, thorough overview of the current state of big data analytics and the growing trend toward high performance computing architectures, the book is a detail-driven look into how big data analytics can be leveraged to foster positive change and drive efficiency.\u003c\/p\u003e \u003cp\u003eWith continued exponential growth in data and ever more competitive markets, businesses must adapt quickly to gain every competitive advantage available. Big data analytics can serve as the linchpin for initiatives that drive business, but only if the underlying technology and analysis is fully understood and appreciated by engaged stakeholders. This book provides a view into the topic that executives, managers, and practitioners require, and includes:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eA complete overview of big data and its notable characteristics\u003c\/li\u003e \u003cli\u003eDetails on high performance computing architectures for analytics, massively parallel processing (MPP), and in-memory databases\u003c\/li\u003e \u003cli\u003eComprehensive coverage of data mining, text analytics, and machine learning algorithms\u003c\/li\u003e \u003cli\u003eA discussion of explanatory and predictive modeling, and how they can be applied to decision-making processes\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eBig Data, Data Mining, and Machine Learning\u003c\/i\u003e provides technology and marketing executives with the complete resource that has been notably absent from the veritable libraries of published books on the topic. Take control of your organization's big data analytics to produce real results with a resource that is comprehensive in scope and light on hyperbole.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cp\u003e\u003cb\u003eJARED DEAN\u003c\/b\u003e is a Senior Director of Research and Development at SAS Institute. He is responsible for the development of SAS's worldwide data mining solutions. This includes customer engagements, new feature development, technical support, sales support, and product integration. Prior to joining SAS, Dean worked as a Mathematical Statistician for the US Census Bureau. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e27 May 2014\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118618042\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e288\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e17.6\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44314381025420,"sku":"9781118618042","price":56.7,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118618042_055ca403-4f07-4b9e-a712-69bada7b2f46.jpg?v=1780112238","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781118618042","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}