{"product_id":"9781118572931","title":"Understanding Hard to Maintain Behaviour Change A Dual Process Approach","description":"\u003ch3\u003eAddiction Press\u003c\/h3\u003e\u003ch1\u003eUnderstanding Hard to Maintain Behaviour Change\u003c\/h1\u003e\u003ch2\u003eA Dual Process Approach\u003c\/h2\u003e\u003ch3\u003eRon Borland\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003ePsychology \/ Psychopathology \/ Addiction\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003eThe book presents an integrative theory of hard-to-maintain behaviours, that includes hard-to-reduce or eliminate behaviours like smoking and other drug use, overconsumption of food or unsafe sex, and hard-to-sustain behaviours like exercise and sun-safe behaviours. Most of the examples come from the author's work on tobacco smoking, but it is relevant to anyone who is concerned to understand why some forms of desirable behaviour are so hard to achieve, and to those trying to help people change. It also has important implications for public health campaigns and for the development of policies to nudge behaviour in desirable ways.\u003cbr\u003e\u003cbr\u003eThe book provides readers with frameworks to:\u003cbr\u003e\u003cbr\u003e \u003cul\u003e \u003cli\u003eDetermine whether a \"hard to maintain\" behaviour is a result of the skills needed to perform it, its reinforcement history, the way the person thinks about it, the context, or some combination of these.\u003c\/li\u003e \u003cli\u003eBetter integrate cognitive and behavioural change strategies, including emergent strategies related to mindfulness and acceptance, plus novel ways of retraining operational processes.\u003c\/li\u003e \u003cli\u003eUnderstand the different nature of challenges for behaviours where multiple attempts are typically required before the desired behaviour pattern is sustained.\u003c\/li\u003e \u003cli\u003eBetter understand the role of feelings and emotions as influences on behaviour.\u003c\/li\u003e \u003cli\u003eUnderstand the limits of environmental factors to determine change.\u003c\/li\u003e \u003cli\u003eUnderstand the limits of self-control and will-power.\u003c\/li\u003e \u003c\/ul\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cb\u003eRon Borland\u003c\/b\u003e PhD is the Nigel Gray Distinguished Fellow in Cancer Prevention, at the Cancer Council Victoria, Australia where he has worked since 1986. He also has honorary appointments at the University of Melbourne and Monash University. His background is in psychology with degrees from Monash University and the University of Melbourne.  Prior to joining the Cancer Council, he worked as a psychologist at a major psychiatric institution in Melbourne and in Papua New Guinea. He has over 300 publications in peer-reviewed journals, mostly related to aspects of tobacco control. He is one of the Principal Investigators of the International Tobacco Control Policy Evaluation Project: an international collaboration currently active in over 20 countries. His main research areas are studying the impact on smokers of tobacco control policies, understanding determinants of smoking cessation outcomes, and developing and evaluating mass-disseminable interventions to help smokers quit.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e10 February 2014\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118572931\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e256\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e14.08\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44384827801740,"sku":"9781118572931","price":65.66,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118572931_5fd2190e-c319-464e-bef8-75a43f6c4983.jpg?v=1780195707","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781118572931","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}