{"product_id":"9781118364185","title":"From Business Cards to Business Relationships Personal Branding and Profitable Networking Made Easy","description":"\u003ch1\u003eFrom Business Cards to Business Relationships\u003c\/h1\u003e\u003ch2\u003ePersonal Branding and Profitable Networking Made Easy\u003c\/h2\u003e\u003ch3\u003eAllison Graham\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cb\u003eWant to supercharge your life? Effective networking is the answer and this book will teach you how.\u003c\/b\u003e  \u003cp\u003eProfessionals of all stripes and ages are told to 'get out there' and network so they can build their careers, grow their businesses and elevate their influence in the community, but they are rarely taught the skills to do that. Most people are lost, intimidated by the idea of presenting their own personal brand, and frustrated when it comes to networking. Despite long hours at events and attempts to make the right connections, they aren’t seeing their desired results.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eFrom Business Cards to Business Relationships\u003c\/i\u003e is a start-to-finish guide that demystifies the networking process and teaches readers how to truly benefit from getting connected. Allison Graham provides an easy to follow road map that is adaptable to your personality, circumstances and growth goals. You will learn how to strategically decide where to go, what to do when you get there and what to do afterwards to turn those casual business card contacts into meaningful relationships. Allison's approach is based on the Four Pillars of Profitable Networking: Perspective, Personal Brand, Procedures, and a Strategic Plan.\u003c\/p\u003e \u003cp\u003eThis is a prescriptive, practical system based on the author's real-life experience of going from unconnected to connected in a short period of time. No cheesy gimmicks or high-pressure nonsense, just the skills and knowledge that will create success for anyone willing to do the work and follow this advice. Regardless of your past experience or current level of connectivity, your industry or profession, whether you're an entrepreneur or climbing the corporate ladder: you can accomplish whatever you want by meeting and connecting with the right people. \u003ci\u003eFrom\u003c\/i\u003e \u003ci\u003eBusiness Cards to Business Relationships\u003c\/i\u003e gives you the tools you need to cement a positive personal brand and build your own profitable network.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePraise for \u003ci\u003eFrom Business Cards to Business Relationships\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Allison Graham can help you turn an introduction into a business, a dinner into a relationship, and an average practice into world class. I've long preached that we're in a relationship business, and this book provides the handshakes, codes, actions, and routes to master those relationships.\"\u003cbr\u003e —\u003cb\u003eAlan Weiss, PhD\u003c\/b\u003e, Author of \u003ci\u003eMillion Dollar Consulting\u003c\/i\u003e and \u003ci\u003eThe Consulting Bible\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\"At last—a networking book that actually makes sense! Allison Graham's four pillars of networking are as simple as they are powerful. If you are willing to follow her lead with consistent and persistent effort, you will make your mark and expand your horizons both personally and professionally.\"\u003cbr\u003e —\u003cb\u003eLou Heckler\u003c\/b\u003e, Humorous Business Keynote Speaker and Speech Coach\u003c\/p\u003e \u003cp\u003e\"This book is an excellent and much-needed resource to share with the business community.\"\u003cbr\u003e —\u003cb\u003ePJ Hartson\u003c\/b\u003e, Business Editor, Sun Media\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e \u003cp\u003e\u003cb\u003eAllison Graham\u003c\/b\u003e is a corporate consultant and keynote speaker specializing in successful business development strategies for professional service providers and small business entrepreneurs. Her company, Elevate Seminars + Strategic Development Inc. (www.ElevateBiz.com) is based in London, Ontario. Allison writes a column and blog on networking and professional growth for the Sun Media chain, and blogs for the \u003ci\u003eHuffington Post\u003c\/i\u003e. She has contributed to and been quoted in several media outlets including the \u003ci\u003eFinancial Post\u003c\/i\u003e and the \u003ci\u003eGlobe and Mail. \u003c\/i\u003e\u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e08 May 2012\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118364185\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e272\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e9.6\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44310326247564,"sku":"9781118364185","price":25.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118364185_1d3b1c01-f502-4b67-9373-660abd25636e.jpg?v=1780102398","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781118364185","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}