{"product_id":"9781118147603","title":"Big Data, Big Analytics Emerging Business Intelligence and Analytic Trends for Today's Businesses","description":"\u003ch3\u003eWiley CIO\u003c\/h3\u003e\u003ch1\u003eBig Data, Big Analytics\u003c\/h1\u003e\u003ch2\u003eEmerging Business Intelligence and Analytic Trends for Today's Businesses\u003c\/h2\u003e\u003ch3\u003eMichael Minelli | Michele Chambers | Ambiga Dhiraj\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003eUnique prospective on the big data analytics phenomenon for both business and IT professionals\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe availability of Big Data, low-cost commodity hardware and new information management and analytics software has produced a unique moment in the history of business. The convergence of these trends means that we have the capabilities required to analyze astonishing data sets quickly and cost-effectively for the first time in history. These capabilities are neither theoretical nor trivial. They represent a genuine leap forward and a clear opportunity to realize enormous gains in terms of efficiency, productivity, revenue and profitability.\u003c\/p\u003e \u003cp\u003eThe Age of Big Data is here, and these are truly revolutionary times. This timely book looks at cutting-edge companies supporting an exciting new generation of business analytics.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eLearn more about the trends in big data and how they are impacting the business world (Risk, Marketing, Healthcare, Financial Services, etc.)\u003c\/li\u003e \u003cli\u003eExplains this new technology and how companies can use them effectively to gather the data that they need and glean critical insights\u003c\/li\u003e \u003cli\u003eExplores relevant topics such as data privacy, data visualization, unstructured data, crowd sourcing data scientists, cloud computing for big data, and much more.\u003c\/li\u003e \u003c\/ul\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cp\u003eConsidered one of the top sales and marketing executives in the business analytics space, \u003cb\u003eMICHAEL MINELLI\u003c\/b\u003e is Vice President, Information Services, for MasterCard Advisors. The majority of his sixteen years of analytics industry experience was at SAS, where he spent over eleven years helping clients with large-scale analytic projects related to marketing, risk, supply chain, and finance. \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eMICHELE CHAMBERS\u003c\/b\u003e is currently in the Big Data Analytics startup world and was formerly the General Manager \u0026amp; Vice President of Big Data Analytics at IBM, where her team was responsible for working with customers to fully exploit the IBM Big Data Platform. \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eAMBIGA DHIRAJ\u003c\/b\u003e is the Head of Client Delivery for Mu Sigma, where she leads their delivery teams to solve high-impact business problems in the areas of marketing, supply chain, and risk analytics for market-leading companies across multiple verticals. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e22 January 2013\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9781118147603\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e224\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e16.0\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44315706982540,"sku":"9781118147603","price":46.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9781118147603_49381222-c366-42f6-8ded-bc806a09cf2f.jpg?v=1780141654","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9781118147603","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}