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Methods and Protocols in Food Science
  • Methods and Protocols in Food Science
Methods and Protocols in Food Science

Methods and Protocols in Food Science

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Methods and Protocols in Food Science

Gómez-Corona, Carlos; Rodrigues, Heber

This volume details a wide range of consumer research methods from different disciplines with an application to food and beverages. Each chapter is written by well-known researchers in the field that guides the reader on a specific method in applied consumer research.  Chapters are separated by disciplines, detail brief theoretical background, provide a clear examples of the methodology, anthropology, history, linguistics, and visual arts, culinary arts, design, and user experience are also approached. The separation of methods through disciplines gives a better structure to the reader when trying to apply each method. 

Authoritative and cutting-edge, Consumer Research Methods in Food Science detail clear steps and a framework to reproduce consumer research methods in different applications.

Details

Published by: Humana

Publication Date: 2023-04-08

Format: Paperback

ISBN-13: 9781071630020

DOI: 10.1007/978-1-0716-3000-6

Dimensions: 254cm x178cm

Pages: 472

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