{"product_id":"9780730328964","title":"The Game of Inches Why Small Change Wins Big Results","description":"\u003ch1\u003eThe Game of Inches\u003c\/h1\u003e\u003ch2\u003eWhy Small Change Wins Big Results\u003c\/h2\u003e\u003ch3\u003eNigel Collin\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Small Business\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cb\u003eNo spin, no fuss, no gurus: get the \u003ci\u003ereal\u003c\/i\u003e secret to business success\u003c\/b\u003e \u003cp\u003e\u003ci\u003eGame of Inches\u003c\/i\u003e dispels the myth that success must come from disruption, and provides an actionable blueprint for real-world business achievement. Entrepreneur Nigel Collin interviewed over 80 successful Australian entrepreneurs and leaders to learn the key factors that make a successful business; in this book, he distils his findings into a simple process of four actions governed by three behaviours that will guide your path to the top. Examples and case studies eschew the limelight in favour of those on the front lines of business doing well, illustrating the revolutionary idea that you don't have to make headlines to be a success. By shifting your mindset from explosive, overnight success to a quieter, more consistent, more \u003ci\u003esustainable\u003c\/i\u003e process, you gain the ability to reach the top \u003ci\u003eand stay there\u003c\/i\u003e. You'll discover that innovation is actually in reach, doesn't cost too much and is not really all that complex when approached from a growth-oriented mindset of making small changes consistently.\u003c\/p\u003e \u003cp\u003eYou don't need to be Steve Jobs, and you don't need to create the next iPhone to be a success in business. What you \u003ci\u003edo\u003c\/i\u003e need to do is redirect your attention away from who you are and toward what you deliver.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eLearn what \u003ci\u003ereally\u003c\/i\u003e drives sustainable success\u003c\/li\u003e \u003cli\u003eDiscover innovation that's within reach right now\u003c\/li\u003e \u003cli\u003eFocus on what you \u003ci\u003edo\u003c\/i\u003e, not who you \u003ci\u003eare\u003c\/i\u003e\n\u003c\/li\u003e \u003cli\u003eWork toward a process of constant, consistent improvement\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eBusiness success is not a one-off event or a single \"eureka\" moment. It's a continuous, step-by-step process of becoming better every day. Incremental change is the surest route to the top; though others may skip the climb in favour of a helicopter, those who \u003ci\u003eearn\u003c\/i\u003e the summit tend to stay longest. \u003ci\u003eGame of Inches\u003c\/i\u003e is your straightforward roadmap to no-nonsense, long-term business success.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e   \u003cp\u003e\u003cb\u003eNIGEL COLLIN\u003c\/b\u003e is an entrepreneur, speaker, author, and ambassador for Start Up Australia. He built Absurd Entertainment, one of Australia's first and largest entertainment design companies, and is an alumni at the Disney Institute. He is the author of \u003ci\u003eHerding Monkeys\u003c\/i\u003e and \u003ci\u003eThink Bits\u003c\/i\u003e. Find out more at www.nigelcollin.com.au. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e19 July 2016\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780730328964\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e224\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e8.64\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44310818816140,"sku":"9780730328964","price":22.46,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780730328964.jpg?v=1781090969","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9780730328964","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}