{"product_id":"9780631202332","title":"Consuming Television Television and its Audiences","description":"\u003ch1\u003eConsuming Television\u003c\/h1\u003e\u003ch2\u003eTelevision and its Audiences\u003c\/h2\u003e\u003ch3\u003eBob Mullan\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eSocial Science \/ Media Studies\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003ci\u003eConsuming Television\u003c\/i\u003e is a textbook designed to introduce students to the role of television in contemporary society and to encourage an understanding of what contemporary audiences are all about. \u003cul\u003e \u003cli\u003eWritten clearly and simply, and devoid of jargon \u003c\/li\u003e \u003cli\u003eCovers both the empirical and theoretical ground in a lively manner \u003c\/li\u003e \u003cli\u003eUnlike most books on the television audience, this volume looks at the programmes themselves, as well as the production process (including policies which affect television production) \u003c\/li\u003e \u003c\/ul\u003e\n\u003c\/div\u003e\u003cdiv\u003e  \u003cp\u003eBob Mullan is the author of Consuming Television: Television and its Audiences, published by Wiley. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e10 April 1997\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley-Blackwell\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780631202332\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e256\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e23.0\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44314360610956,"sku":"9780631202332","price":152.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780631202332_7d2ea4de-66b8-4b2b-ad05-fc16fbd7abd1.jpg?v=1780155460","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9780631202332","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}