{"product_id":"9780471794431","title":"Licensing Best Practices Set","description":"\u003ch1\u003eLicensing Best Practices Set\u003c\/h1\u003e\u003ch3\u003eRobert Goldscheider\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eLaw \/ Intellectual Property \/ General\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003eCompanies are increasingly looking to their intellectual property (patents, trademarks, formulas, copyrights, brand names, distributions systems, technologies, etc.) as a profit center. As they try to extract more value from their holdings, some of which have been left dormant for years, many are looking beyond their own core products to partnerships with outside industries. The landscape of licensing today is changing rapidly--and licensing professionals must be aware of the latest developments so that they are prepared to move their companies forward.\u003c\/div\u003e\u003cdiv\u003e  \u003cp\u003e\u003cstrong\u003eEditor Robert Goldscheider (New York NY)\u003c\/strong\u003e is the Chairman of The International Licensing Network (technology management consultants). He is also Chairman of the Advisory Council on Licensing of the Patent and License Exchange, the worldwide leading venue for online licensing. He is also the Chairman of the ADR Panel for Intellectual Property of clickNsettle.com, Inc. (formerly National Arbitration and Mediation, Inc). He is a graduate of Harvard Law School and a Fulbright Scholar.\u003cbr\u003eComprised of articles from leading professionals in the licensing\/IP field-all names are well known within specific areas of expertise and are recognized by their peers. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e31 March 2006\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780471794431\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e840\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e27.04\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44380400713868,"sku":"9780471794431","price":268.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780471794431_2810ca57-1535-4009-a5d3-ad7bb2a2cbc4.jpg?v=1780107087","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9780471794431","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}