{"product_id":"9780471137894","title":"Hospitality Design for the Graying Generation Meeting the Needs of a Growing Market","description":"\u003ch3\u003eWiley Series in Healthcare and Senior Living Design\u003c\/h3\u003e\u003ch1\u003eHospitality Design for the Graying Generation\u003c\/h1\u003e\u003ch2\u003eMeeting the Needs of a Growing Market\u003c\/h2\u003e\u003ch3\u003eAlfred H. Baucom\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eArchitecture \/ Buildings \/ Public, Commercial \u0026amp; Industrial\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003eA comprehensive and practical approach to designing for the growingsenior market\u003cbr\u003e \u003cbr\u003e As people live longer, stay healthier, and enjoy more disposableincome, their use of hospitality services is increasingdramatically. Hospitality Design for the Graying Generation helpsyou cater to this expanding market by providing criticalinformation on designing facilities which are sensitive to theneeds of the over-65 population. With the important principlesexplained in this book, designing for the senior consumer can becreative, cost-effective, and benefit all consumers withoutsacrificing style.\u003cbr\u003e \u003cbr\u003e This indispensable guide includes:\u003cbr\u003e * A Universal Design approach that can be applied to bothcommercial and residential projects, going beyond compliance withADA guidelines\u003cbr\u003e * A wide range of hospitality design, including restaurants, hotelguest rooms, lobbies, and lounges\u003cbr\u003e * Design principles beautifully illustrated with concise, detaileddrawings\u003cbr\u003e * Extensive coverage of the specific physical needs and psychologyof seniors, including physical strength, hearing, sight, colorpreferences, and other areas\u003cbr\u003e * A quick-reference checklist of \"senior-friendly\" designfeatures\u003cbr\u003e \u003cbr\u003e When the interior design needs of the over-65 market are met, allpotential users gain, regardless of age or ability. This accessiblebook is an invaluable resource for designers, operators, and otherprofessionals throughout the hospitality industry.\u003cbr\u003e \u003cbr\u003e With millions of baby boomers rapidly approaching retirement age,the over-65 age group is the fastest-growing segment of thepopulation. As they become healthier, live longer, and have moredisposable income, their use of hospitality services, such ashotels and restaurants, will increase dramatically. Whether you area designer or a hospitality professional, Hospitality Design forthe Graying Generation helps you plan for this growing market byproviding you with critical information for designing facilitiesthat accommodate the needs of all generations.\u003cbr\u003e \u003cbr\u003e Clearly written and generously illustrated, Hospitality Design forthe Graying Generation shows you how to address the specificphysical and psychological needs of seniors, with detailed chapterson mobility, hearing, vision, color preferences, and otherimportant areas. Going beyond ADA guidelines, Alfred Baucom'sUniversal Design approach enables you to integrate senior-friendlydesign principles into a wide range of specific environments --fromlobbies, common areas, and public restrooms to restaurants,lounges, and hotel guest rooms.\u003cbr\u003e \u003cbr\u003e In meeting the needs of the over-65 market, Hospitality Design forthe Graying Generation ensures that all potential users, regardlessof age or ability, will be well accommodated.\u003c\/div\u003e\u003cdiv\u003e ALFRED H. BAUCOM, ASID, teaches residential and commercial interior design at Central Michigan University in Mt. Pleasant, Michigan. He has practiced interior design for over 18 years, with extensive experience in hospitality, restaurant, and retail environments.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e03 August 1996\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780471137894\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003ePaperback \/ softback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e292\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e32.42\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44384638664844,"sku":"9780471137894","price":129.56,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780471137894_1e2b812c-f159-43a2-ae66-782bec53a366.jpg?v=1780182804","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9780471137894","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}