{"product_id":"9780470873632","title":"Smart Giving Is Good Business How Corporate Philanthropy Can Benefit Your Company and Society","description":"\u003ch1\u003eSmart Giving Is Good Business\u003c\/h1\u003e\u003ch2\u003eHow Corporate Philanthropy Can Benefit Your Company and Society\u003c\/h2\u003e\u003ch3\u003eCurt Weeden\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Business Ethics\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003eAnswers to the 12 most common and critical questions about corporate giving  \u003cp\u003eIn this groundbreaking resource, Weeden shows how to strategically plan, manage and evaluate corporate contributions. Questions include: Why Should We Give?; How Much?; Who Decides?; Does a Company Need a Foundation?; How to Give Products or Services?; How Do We Know What Works? The book covers a wide range of topics including: The case for conditional corporate philanthropy; increasing stewardship to give more; assigning responsibility for signature programs; how CEOs leverage contributions programs for maximum benefit; effectively staffing corporate contributions programs; the pros and cons of corporate foundations; and more.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eOffers benchmarks for determining if a business has a meaningful philanthropic program that fosters constructive corporate citizenship\u003c\/li\u003e \u003cli\u003eReveals how an effective philanthropic program and commitment can be incorporated in any organization\u003c\/li\u003e \u003cli\u003eContains a comprehensive review of the information corporations need to make informed decisions about giving\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThe author offers a prescription for linking businesses with causes and the nonprofits addressing critical issues in a way that will preserve or restore services and activities essential to our quality of life.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv\u003e   \u003cp\u003eTHE AUTHOR \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eCurt Weeden\u003c\/b\u003e is president of the consulting firm Business and Nonprofit Strategies, Inc. and a popular writer and speaker on the topics of philanthropy and corporate social responsibility. He founded and served as CEO of the Association of Corporate Contributions Professionals, a national organization representing corporate contributions, community relations, and employee volunteer executives. Weeden is a former Johnson \u0026amp; Johnson vice president who managed that corporation's philanthropy program. \u003c\/p\u003e\n\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e15 March 2011\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eJossey-Bass\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780470873632\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e288\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e17.28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44379825504396,"sku":"9780470873632","price":35.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780470873632.jpg?v=1780152779","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9780470873632","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}