{"product_id":"9780470688571","title":"The Age of Responsibility CSR 2.0 and the New DNA of Business","description":"\u003ch1\u003eThe Age of Responsibility\u003c\/h1\u003e\u003ch2\u003eCSR 2.0 and the New DNA of Business\u003c\/h2\u003e\u003ch3\u003eWayne Visser | Jeffrey Hollender\u003c\/h3\u003e\u003cdiv\u003e\u003cb\u003eBusiness \u0026amp; Economics \/ Business Ethics\u003c\/b\u003e\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003eThe new generation of CSR\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn this landmark book Wayne Visser shows how the old model of Corporate Sustainability \u0026amp; Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criticised as 'greenwash') to a more interactive, stakeholder-driven model.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eProvides a 'second generation' approach to CSR that will breathe new life into the movement\u003c\/li\u003e \u003cli\u003eCan increase the effectiveness of CSR as a strategy to create positive change in society through business\u003c\/li\u003e \u003cli\u003eAcknowledges the challenges faced by conventional businesses and provides the measures needed to face these\u003c\/li\u003e \u003c\/ul\u003e\n\u003c\/div\u003e\u003cdiv\u003e \u003cb\u003eWayne Visser\u003c\/b\u003e is Founder and Director of the think-tank CSR International and the author\/editor of twelve books, including nine on the role of business in society. In addition, he is a Senior Associate at the University of Cambridge Programme for Sustainability Leadership, Professor of Sustainability at Magna Carta College, Oxford, and Adjunct Professor in CSR at the La Trobe Graduate School of Management in Australia.\u003c\/div\u003e\u003cbr\u003e\u003ctable\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublication Date: \u003c\/td\u003e\n\u003ctd\u003e21 March 2011\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprint: \u003c\/td\u003e\n\u003ctd\u003eWiley\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eISBN-13: \u003c\/td\u003e\n\u003ctd\u003e9780470688571\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormat: \u003c\/td\u003e\n\u003ctd\u003eHardback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePage Count: \u003c\/td\u003e\n\u003ctd\u003e408\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeight (oz): \u003c\/td\u003e\n\u003ctd\u003e25.44\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":44314333347980,"sku":"9780470688571","price":44.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/9545\/1788\/files\/9780470688571_60f9d469-8096-4253-8e7e-e0382a3de502.jpg?v=1780115153","url":"https:\/\/fh90cf-fv.myshopify.com\/products\/9780470688571","provider":"Late Knight Books and Services, LLC","version":"1.0","type":"link"}